Freelance designer specializing in the health, wellness, and impact fields. I take on projects that make a difference.
Most recently designed Tel Aviv's newest wellness location, WLNS CLUB. Previously, at Pomvom — a tech company bringing the world of AI and theme parks together. Before that, the only product designer at SAVVY.
Work
Writing
The Process: How I Approach Designing Digital Products
18 Nov 2024
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20
min read
AI Tools I’ve Been Experimenting With: What Works and What Doesn’t
18 Feb 2025
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10
min read
Where to Look for Inspiration as a Product Designer
4 Jan 2025
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8
min read
Designing for Impact: Why I Gravitate Toward Mission-Driven Projects
11 Aug 2024
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10
min read
About
I’m Elena — a freelance digital product designer with 5 years of experience. I care a lot about using design for positive impact. Currently based remotely in Europe.
I was most recently working at Tel Aviv's AI and software company, Pomvom. From 5 partners to over 40 major partners, including Warner Brothers, and Legoland, there were many assets that needed to be organized as we grew .
Before that I worked for SAVVY — a virtual styling platform that connected users with stylists. I led a huge redirection for the company—switching from stylists to influencers.
Before SAVVY — I was the lead content and marketing designer at PubPlus. I led all of PubPlus' design for Snapchat. From content writing, to content marketing, and to social media graphic design. The position was created for me to spearhead.
Over the years I’ve worked in high-tech, wellness, fashion, and advertising. From early-stage startups, to large-scale companies.
Experience
Freelance
Senior Product Designer
September 2023–today
Pomvom
Senior Product Designer
July 2019–August 2021
Scalez
Product Designer
November 2016–June 2019
Scalez
Digital Designer
January 2014–October 2016
Skills
User interface design
Design systems
User Experience design
Product strategy
Interests
Get in touch
Have a project in mind?
If you want to chat about a project — send me an email on ekwolk@gmail.com.
I can help design a new website, a new digital product, and/or build a strong design system.
Currently based in Europe — available for remote-friendly work.
